Easton Announces Cinch Voice Command

Cinch Voice Command
Photo: Easton

Smart personal assistants like Siri, Alexa and Google Assistant are sweet and all but they know nothing when it comes to cycling.

Race Face and Easton, however, have got y’all covered with the introduction of the world’s first smart cycling-specific voice command, Cinch, built right into the company’s power meter.

Hey Cinch, make me an espresso.