I am a sucker for a good french toast and now GU Energy Lab is coming out with a french toast energy gel.
But there’s more to just the flavor. Developed using input from student-athletes from the National Interscholastic Cycling Association (NICA) at the company’s Berkeley headquarters, ten percent of all sales of these little gel packs will be donated to NICA with the mission to “build strong minds, strong bodies, and strong character through cycling.”
I guess it’s time to temporarily retire my favorite flavor, toasted marshmallow, and enjoy my toast-craving on demand (for a good cause). The limited-edition NICA french toast gel is available now at $36 for a box of 24 directly from GU.